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MODULE 08 · 模块八

Commercial Design Project商业设计项目

The final module. Two commercial briefs run end to end under real compliance and landlord constraints — then eight modules of work become one professional portfolio and a plan for entering the industry. 最后一个模块。两个商业课题在真实的合规与业主限制下完整走完 — 然后,八个模块的成果汇整为一份专业作品集与一套进入行业的规划。

Lessons 课程数6 Lessons · 6 节课
Duration 时长2 hours / lesson · 每节 2 小时
Level 程度Advanced · 高级
Prerequisite 先修Module 7: Residential Design
Assessments 考核2 Projects · 两个项目

Module Learning Objectives 模块学习目标

Lesson Breakdown 课程大纲

LESSON 8.1

What Changes When the Client Is a Business当客户是一门生意

Goal: Understand why commercial design is not residential design at a larger size. 目标:理解商业设计并不是「放大版的住宅设计」。

Key Topics 主要内容

  • The commercial brief: revenue, throughput and brand 商业需求:营收、人流与品牌
  • Landlord and mall fit-out guidelines 业主与商场的装修规范
  • Fire escape, exit widths, accessibility and sprinklers 逃生通道、疏散宽度、无障碍与洒水系统
  • Durability, maintenance and commercial-grade specifications 耐用度、维护性与商用等级规格

Activities 课堂活动

  • Read a real mall fit-out manual and list its constraints 阅读真实商场装修手册,列出其限制条件
  • Audit a shop or café for compliance and flow 实地检视一间店铺或咖啡厅的合规与动线
Outcome 成果: A constraints checklist for a real commercial unit. 完成一间真实商业单位的限制条件清单。
LESSON 8.2

Project C: F&B Planning & Flow项目三:餐饮空间规划与动线

Goal: Plan a food and beverage outlet that works on a busy Saturday. 目标:规划一间在周六人潮下仍然行得通的餐饮空间。

Key Topics 主要内容

  • Front of house and back of house 前场与后场
  • Kitchen, service and staff circulation 厨房、出餐与员工动线
  • Seat count, covers and the queue 座位数、翻台率与排队动线
  • Ventilation, grease trap and wet areas 通风、隔油池与湿区

Activities 课堂活动

  • Seat-count study: fit the covers the client needs 座位数研究:排出客户需要的座位量
  • Full 2D fit-out set for Project C 完成项目三的整套 2D 装修图
Outcome 成果: A dimensioned F&B fit-out plan that survives service. 完成经得起营运检验、标注完整的餐饮装修平面。
LESSON 8.3

Project C: Identity, Materials & 3D项目三:品牌识别、材料与 3D

Goal: Turn a brand into a space, specified to survive commercial use. 目标:把品牌变成空间,并指定撑得住商业使用的材料。

Key Topics 主要内容

  • Brand identity translated into spatial language 品牌识别转化为空间语言
  • Signage, display and lighting for F&B and retail 招牌、陈列,以及餐饮与零售照明
  • Commercial-grade finishes and how they are maintained 商用饰面及其维护方式
  • Boards for a business client, not a homeowner 面向企业客户而非业主的材料板

Activities 课堂活动

  • Build the brand-to-space board for Project C 完成项目三的品牌转空间板
  • Model and render Project C 为项目三建模并渲染
Outcome 成果: Boards and 3D views for Project C. 完成项目三的材料板与 3D 视图。
LESSON 8.4

Project C: Costing, Submission & Pitch — Assessment 1项目三:计价、呈批与提案 — 考核一

Goal: Cost, package and pitch a commercial fit-out to its owner. 目标:为商业装修计价、成套,并向老板提案。

Key Topics 主要内容

  • Commercial quotation structure and payment terms 商业报价结构与付款条件
  • Tendering: comparing contractor quotes fairly 招标:公平地比较承包商报价
  • The landlord or mall submission set 呈交业主或商场的图纸组合
  • Pitching to an owner: speak in returns, not adjectives 向老板提案:讲回报,不讲形容词

Activities 课堂活动

  • Quotation and submission set for Project C 完成项目三的报价单与呈批图组
  • Pitch Project C to a panel playing the business owner 向扮演老板的评审提案
Outcome 成果: Assessment 1 — a complete F&B fit-out package, costed and pitched. 考核一 — 完整、含报价的餐饮装修成果,并完成提案。
LESSON 8.5

Project D: Retail or Workspace项目四:零售或办公空间

Goal: Run a second commercial typology from brief to visual. 目标:把第二种商业类型,从需求一路做到效果图。

Key Topics 主要内容

  • Retail: display, sightlines, stock and till 零售:陈列、视线、库存与收银
  • Workspace: workstations, meeting rooms and acoustics 办公:工位、会议室与声学
  • Lighting for merchandise versus lighting for screens 商品照明与屏幕照明的差别
  • Phasing works around a business that is still trading 在仍在营业的店内分阶段施工

Activities 课堂活动

  • Project D from brief to 2D, scheme and 3D 项目四:从需求做到 2D、配色与 3D
  • Phasing plan: keep the business open throughout 分阶段施工计划:让生意全程不打烊
Outcome 成果: A complete design package for Project D. 完成项目四的完整设计成果。
LESSON 8.6

Portfolio, Profile & Career Launch — Assessment 2作品集、个人档案与职业起航 — 考核二

Goal: Finish Project D, then turn eight modules into a portfolio and a career plan. 目标:完成项目四,再把八个模块变成作品集与职业规划。

Key Topics 主要内容

  • Selecting and sequencing your strongest work 挑选并排序你最强的作品
  • The residential and commercial spread a studio expects 事务所期待看到的住宅与商业作品组合
  • Your designer statement and personal profile 设计师自述与个人档案
  • Routes in Malaysia: employment, freelance, specialisation 马来西亚的出路:就业、自由接案与专项发展
  • Rates, contracts and your first client 收费、合约,与你的第一个客户

Activities 课堂活动

  • Submit Project D in full 完整提交项目四
  • Build the final portfolio and write your career plan 完成最终作品集并写下职业规划
  • Mock interview and portfolio review 模拟面试与作品集评审
Outcome 成果: Assessment 2 — Project D complete, plus a professional portfolio and career plan. 考核二 — 完成项目四,并交出专业作品集与职业规划。

Module Assessment 模块考核

45% Assessment 1: Commercial Project C (Lessons 8.1–8.4) · 45% Assessment 2: Commercial Project D, portfolio and career plan (Lessons 8.5–8.6) · 10% Participation. Students must achieve 60% overall to graduate from the Renoox Academy interior design programme.

45% 考核一:商业项目三(第 8.1–8.4 课)· 45% 考核二:商业项目四、作品集与职业规划(第 8.5–8.6 课)· 10% 课堂参与。总分达 60% 方可从 Renoox Academy 室内设计课程毕业。